Sleep announces conference programme

Sleep, Europe’s annual hotel design and development event, has announced its conference programme ahead of a return to London’s Business Design Centre on 21-22 November.

The two-day conference will gather influencers shaping global hospitality, for sessions debating the challenges and aspirations driving the industry, while tapping into the undercurrents shaping its future. The programme’s five distinct topics include: Insightful Perspective, a set of presentations from architects Tristan Auer and Jeffrey Beers; Development Roundtables, a session examining the prospects for global hotel development; and Does Love Lead to Loyalty, an interpretation of the event theme by four Sleep Set guestroom design teams.

Parisian interior architect Auer will launch the conference with Revival of a Myth, revealing his approach to returning storied and prestigious buildings to their former glory, while NYC-based architect Beers will share his passion for evoking emotional responses through spatial design. Maria Warner Wong and Wong Chiu Man will discuss the responsibilities of designers to create a new meaning in hotel luxury in New Concepts of Luxury, followed by Eero Koivisto, co-founder of Claesson Koivisto Rune, revealing how the Swedish partnership balances architecture and design to manipulate space with abstracted and honest Scandinavian beauty.

Elsewhere, prominent opinion leaders such as Eric Jafari, co-founder and creator of Locke Hotels, will join moderator Jamie Chappell, Global Business Director of Horwath HTL, in the Development and Investment session to examine the prospects for global hotel development. This debate will be followed by Development Roundtables hosted by Daniel Englender, Managing Director of Benjamin West, during which professionals from the development, investment, and operator sectors move from table to table to offer their professional insight and candid advice to delegates.

Interpreting the event theme Loyalty: Lessons in Love, the Sleep Set guestroom design teams will reveal their takes on how design can create meaningful experiences, before presenting their concepts to a judging panel. The design teams featured include: Stonehill & Taylor, the hospitality-focused architecture and design studio from NYC; London-based MKV Design which specialises in the interior architecture and design of high-end hotels and resorts; Italian firm Il Prisma, with studios in London as well as in Italy and a portfolio extending across hospitality; and leading luxury residential design studio 1508 London, now expanding into hospitality.

In addition to the conference programme, Sleep 2017 further comprises an exhibition of innovative products as well as Sleeper Bar, this year designed by the Sundukovy Sisters, following concepts by Superfutures and Stylt Trampoli.