Located in the Opéra area of Paris, W Paris-Opéra will occupy an elegant 1870s Haussmann era building, close to the Galleries Lafayette and Place Vendome.

Owned by Meridia Capital, a Barcelona-based private equity global real estate fund, W Paris-Opéra will feature 90 guestrooms, a contemporary restaurant and destination bar, a fitness facility with spa treatment rooms, and W Hotels’ signature lounge ‘experience’

It will be the brand’s eighth property in Europe, following the opening of W Istanbul in 2008, and the upcoming openings of W Hotels in Barcelona, St. Petersburg, Athens, Manchester, Milan and London.

Starwood also announced that it has appointed Eva Ziegler as Global Brand Leader for W Hotels Worldwidein addition to her existing role leading the Le Méridien brand continues its re-launch globally.

Starwood said Ziegler would “define the vision and brand strategy across all disciplines” across the two contemporary design-led brands. Explaining her appointment, it pointed to her marketing background with companies such as Toyota, Coca Cola, and Saatchi & Saatchi, and her success in integrating Le Meridien into Starwood’s processes and systems.

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