Ruby Hotels to plant flag in Copenhagen
Ruby Hotels has announced plans to expand its presence in Northern Europe with a new opening in Denmark.
The hotel will open its doors in Copenhagen in Q1 2027.
Located in the Frederiksberg district and finding home within an existing office building, it will comprise 219 rooms spanning six floors. An array of public spaces will be on offer, including a winter garden on the ground floor, and a rooftop terrace with panoramic city views.
Developed in close collaboration with ECE, Ruby’s long-term partner, the project presents an opportunity for the group to breathe new life into an existing space in a prime location, aligning with Ruby’s vision of transforming underutilised properties into vibrant hospitality experiences.
Ruby’s in-house design team, led by Matthew Balon, will ensure that interiors reflect the brand’s signature blend of style, functionality and comfort.
“Copenhagen has always been a top priority for us, and we’re thrilled to finally make our market entry in Denmark,” says Elena Günther-Jakobs, Associate Director for Central & Northern Europe at Ruby Hotels. “The city’s dynamic atmosphere, with its rich art scene, lively culture, and renowned gastronomy, makes it a perfect fit for our target group. We are excited to continue our successful partnership with ECE and to bring our unique hospitality offering to this thriving and growing market.”
Henrie W Kötter, CEO of ECE Work & Live, adds: “Our first hotel project in Denmark is a perfect example for our strategy of acquiring existing assets or plots of land in selected attractive metropolitan areas in Europe and developing them with investment and know-how into sustainable, user-oriented properties that are attractive to end investors. We are very pleased to realise this exciting project together with the Ruby Group as our partner.”
