Bench Events launches new hotel investment conferences

Bench Events has launched IDEEA – a series of conferences taking place in 2020 that will explore and facilitate hotel investment in Central and Eastern Europe (CEE) and Commonwealth of Independent States (CIS).

The IDEEA series will run three events in the region. The flagship of these is IDEEA Hotel Investment Forum which will be held on 21-22 May 2020 at the Prague Marriott Hotel. Additionally, IDEEA’s satellite events, which are designed to explore local markets, will take place in Croatia and Russia. Adria Hotel Forum (AHF) takes place in Zagreb on 18-19 February 2020 and the Russia Hotel and Tourism Investment Conference will run in Moscow on 23 September 2020.

“Tourists now give as much a consideration to destinations in the CEE and CIS regions as they would to other popular hubs like USA, Italy, Spain, UK, Germany, Italy and France,” says Marina Franolic, Managing Director for CEE at Bench Events. “IDEEA is designed to help capitalise on the region’s fantastic opportunity – gathering key hotel owners, investors and operators of the region under one room to facilitate networking.”

According to Bench Events, the CIS and CEE region’s hospitality investment climate remains fragmented. IDEEA is being introduced as a platform to help bridge some of the regional gaps and create discussions of local and regional interest, while featuring international speakers to deliver a global outlook on current trends.

“We are excited to be back in Europe with IDEEA,” comments Jonathan Worsley, Chairman of Bench Events. “The vision is a powerful series of hotel investment events, driven by the hard work and commitment of our now expanded team and designed to facilitate deals within this exciting region. I look forward to seeing new and familiar faces as we continue our commitment to create an impact for all participating attendees and the economies we cater to.”