AHEAD, the Awards for Hospitality Experience and Design, organised by Sleeper Media and supported by Global Founder Sponsor, Grohe, has opened for entries in the Europe region.

Projects eligible for participation must have opened, reopened or launched between June 2019 and May 2020. Entries are created online via the AHEAD website and entrants have until Friday 29 May to submit their work. This year, AHEAD is also offering a 20% discount on all entries received before 30 April.

The judging panel will be looking for projects that display exceptional design and functionality, catering to both the client and guests’ needs while also demonstrating commercial viability.

The entered categories are: Bar, Club or Lounge; Event Spaces; Guestrooms; Hotel Renovation & Restoration; Landscaping & Outdoor Spaces; Lobby & Public Spaces; Lodges, Cabins & Tented Camps; Resort Hotel; Restaurant; Spa & Wellness; Suite; Transport; and Visual Identity. Other awards include New Concept and AHEAD Europe Hotel of the Year, the winners of which are selected by the judging panel.

Winners will be announced at the AHEAD Europe ceremony, taking place on Wednesday 18 November at Exhibition London. The results will also be published across AHEAD and Sleeper’s websites and will feature in our digital media partner’s website and newsletter, Dezeen Daily.

Tickets for the ceremony will be available soon. To be notified when they go on sale, please click here.

AHEAD covers four regions: Asia, Americas, Middle East and Africa (MEA), and Europe. An annual awards scheme will take place in each region throughout 2019 and 2020. The awards will culminate in an AHEAD Global event set to take place in 2021, which will see the winners of the eight regional heats compete head-to-head to decide a worldwide winner in each category.