25hours is set to make its Middle Eastern debut with the opening of 25hours Hotel One Central in Q4 2021.

Overlooking Dubai’s highly-anticipated Museum of the Future, the 434-key project will tell the region’s story through its interiors, combining the ancient traditions of the Bedouins with a progressive, forward-thinking design and a nod to the future.

Conceived by interior design firm, Woods Baggot, elements of tales where the traditional meets the modern are intricately woven and exhibited floor-by-floor, creating an entirely contemporary narrative.

25hours’s first Dubai outpost will offer a unique take on co-working spaces, providing an inviting space fully equipped with a modern ‘open’ pantry concept to encourage a community feel, alongside a paint and pottery studio, podcast recording room and record decks.

Catering to a wide range of appetites, One Central will offer a plethora of cining experiences including ERNST, a traditional Bavarian beer garden; Tandoor Tina for Northern Indian cuisine with a British twist; Nomad Day Bar by Dubai-based cult coffee roasters; Nightjar and the popular Berlin import, Monkey Bar.

“25hours Hotel One Central is the most exotic 25hours project I have experienced so far,” says Christoph Hoffman, CEO of 25hours. “From the beginning of this adventure our aim was to create a new Dubai experience of hospitality. We want it to become the living room, the party cellar, the speakeasy, the romantic hideaway for lovers, as well as the place for relaxed and creative business meetings, inspirational various spaces, a fun rooftop for visionary thoughts and views. A new home and playground for the local community and of course travellers from all over the world.”

“Woods Bagot is proud to have had the opportunity and responsibility to fully design the interior of 25hours Hotel One Central,” comments Aleksandra Nastic, Senior Associate and Interior Design Lead Woods Bagot. “Storytelling was the foundation of creating this charming and soulful place. Reviving the story of ancient Nomad travellers, our aim was to create a place with local ambience, which speaks to your heart easily and becomes your home naturally.”