Following a design competition win, London-based studio Feix+Merlin has showcased its plans for the scheme at an Ibis Styles Hotel set to launch as part of the mixed-use Westfield Hamburg-Überseequartier development.
One of three hotel projects within the site, the design take cues from the daylight cycle, with a changing spectrum of colours flowing throughout.
A lobby space will feature large backlit portal frames with dichroic filters that change colour as guests move around them, whilst corridors feature coloured patterns underfoot as a subtle means of wayfinding, transitioning between shades of dusk, twilight, sunset and night. Up in the guestrooms, meanwhile, a palette of vibrant yellows, neutrals and industrial elements combine to imitate the colours of the sunset.
“There’s something magical about that golden hour of sunset, when everyone is bathed in glowing colours as the sun slowly goes down; the dusky oranges and pinks and later into the darker reds and midnight blues,” the studio comments. “We are interested in how these different qualities of light and colour can transform the guest experience of the interior architecture at different times of day.”
The project will join a Novotel and a Pullman-branded hotel within the district on opening, with the trio spread across three building complexes and totalling 830 guestrooms. Each structure is being created with a distinct architectural style, with Unibail-Rodamco-Westfield set to oversee construction in cooperation with Accor and developer B&L Group.
