Viceroy Hotels & Residences has announced its return to New York City with Viceroy Park Avenue, a flagship hotel with interiors by Meyer Davis Studio marking the brand’s next chapter of growth.
Set to welcome guests in December 2026, the hotel will be located at the corner of Park Avenue South and 29th Street in the heart of Manhattan’s NoMad neighbourhood. In keeping with Viceroy’s evolving approach to hospitality, the hotel’s story will be shaped alongside the local communities, makers and cultural tastemakers who bring New York City to life.
Designed by Meyer Davis Studio, Viceroy Park Avenue will feature 252 guestrooms and suites, including four presidential suites – three 18th floor specialty penthouse suites ranging from 755ft2 up to 2,100ft2, and a one-of-a-kind duplex suite boasting 2,000ft2 of living and entertaining space. Guestrooms will rank among Manhattan’s more spacious luxury offerings, pairing warm wood tones, textured stone, layered lighting and custom furnishings intended to create a quieter, more residential atmosphere above the city streets.
Viceroy Park Avenue will also introduce wellness-driven spaces and programming centred on restoration, balance and connection. Located on the hotel’s third floor, guests will find a dedicated spa and fitness centre designed as a calming retreat from the energy of New York City, featuring four treatment rooms, a sauna, steam room, cold plunge and a state-of-the-art fitness centre outfitted with Technogym equipment and advanced wellness technology.
Among the hotel’s most distinctive accommodations will be a 2,100ft2 Wellness Penthouse. Designed to accommodate the growing demand for in-room wellness amenities and private recovery experiences, the suite will feature wellness offerings throughout, including a private infrared sauna, cold plunge, fitness equipment and recovery technology, and will also include an indoor fireplace and outdoor terrace.
Dining at Viceroy Park Avenue will be a defining pillar of the guest experience with restaurant and bar programming developed in partnership with Tao Group Hospitality, bringing a vibrant and sophisticated energy to the destination. The hotel will feature a signature ground-floor restaurant and café evoking intimacy and refinement, alongside a placemaking penthouse-level rooftop with an outdoor pool, pool bar, cocktail lounge and social spaces set against the New York City skyline.
In addition, the hotel boasts over 15,000ft2 of dynamic spaces available for private events, comprising three dedicated event spaces designed with flexibility in mind, allowing for rooms to be used individually or combined to accommodate larger occasions.
The opening of Viceroy Park Avenue marks a strategic milestone for Viceroy as the brand enters its next chapter, expanding its presence across both emerging and established luxury markets while advancing a more experience-driven approach to hospitality.
“Viceroy Park Avenue represents an exciting milestone for our brand and a natural next step, as we continue shaping a more thoughtful, experiential approach to luxury hospitality,” says Arash Azarbarzin, CEO of Viceroy Hotels & Residences. “Today’s travellers are looking for moments that feel authentic, personal and connected to the places they visit. With Viceroy Park Avenue, we are creating a hotel that reflects the energy and cultural spirit of New York City while delivering a style of hospitality that feels refined yet relaxed, elevated yet human. New York is one of the most important hospitality markets in the world, and our return to the city is an important step in the continued growth of the Viceroy brand.”
