SO/ Ras Al Khaimah has opened its doors on Al Marjan Island, marking the brand’s debut in the Emirate.

Set against the Arabian Gulf coastline, the 10-storey resort is the first in a series of avant-garde lifestyle properties destined to elevate the regional hospitality scene, as well as the city’s first all-inclusive project.

With 257 guestrooms and suites, each offering uninterrupted sea views, SO/ Ras Al Khaimah blends bold, fashion-focused interiors led by Kristina Zanic Consultants with the natural beauty of the area. Inspired by concept stores, the property seamlessly merges art, fashion, shopping and dining under one roof. The colour palette of sunset orange, ocean blue and natural green reflects the island’s landscapes, complemented by tactile elements of walnut wood, sandstone and bronze to craft a warm, inviting ambiance.

The resort features curated art and handcrafted accessories from Curio, a global platform showcasing works from over 100 makers and artisans, embodying SO/’s commitment to creativity and self-expression.

Accommodation spans seven room categories, from the intimate SO/ Collection Sea View to the expansive Signature Club with private pool and beach access, alongside a variety of event spaces hosting up to 300 guests.

The resort’s spa and wellness offering includes treatment rooms, a sauna, jacuzzi pool and a fully equipped gym with complimentary classes. Outdoor adventures such as hiking, golf, horseback riding, and kayaking will also be available, enabling guests to engage with the surroundings.

“It is a privilege to open our doors, backed by the incredible expertise and support from Ennismore and ALL-Inclusive Collection teams,” says Cem Kul, General Manager of SO/ Ras Al Khaimah. “This partnership has been the cornerstone of our launch. As General Manager of the first fashion-led ultra-all-inclusive SO/ Ras Al Khaimah Resort, it is an honour to showcase this magnificent destination to a new audience. This launch is not just about opening a resort; it’s about elevating the entire region by bringing a new and valuable clientele to its doorstep.”

The F&B line-up comprises four distinct venues: casual all-day dining at The Market; Mediterranean excellence at Chiano; refined Levantine flavours at Hadaba; and Savant, a signature cocktail lounge with live entertainment. Two pool bars, including the adults-only Bungalow, as well as a separate beach club, complete the dynamic F&B landscape.

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