Beth Campbell, former CEO at Wilson Associates

Beth Campbell establishes new design studio

Former Wilson Associates CEO Beth Campbell has started her own interior design firm, Campbell House.

Prior to joining Wilson Associates, Campbell was EVP and Head of Design for Westfield Corporation and spent 16 years at Gensler, serving as Managing Partner and Global Account Director. The registered architect and designer has overseen the design of acclaimed projects around the globe for nearly 30 years.

“It’s time for a revolution. The interior design industry is ripe for a revolution; the means and methods for how we connect with clients, how we innovate design solutions, the way we collaborate and operate, and the endgame goal of creating engaging spaces is ever evolving,” says Campbell. “We will use this accelerator moment as the entire globe collectively exhales and recalibrates to reframe our approach to an industry that has held steady for decades; shifting 100% of our focus to our clients and our talent.”

Campbell House will offer full-service interior design, specialising in hospitality, entertainment, food and beverage, corporate workplace, senior living, wellness and gaming. Headquartered in Las Vegas, the firm will have additional offices in Los Angeles, Dallas and New York.

“I have brought together the best and brightest in our industry, added in our expertise and knowledge of what it takes to be a global player and identified the sweet spots – our people and agile systems,” Campbell adds. “We are building an ecosystem that allows for ultimate flexibility to empower our front-line designers to do what they do best – design memorable spaces.”