Marriott International has signed an agreement with The Red Sea Development Company to debut its Ritz-Carlton Reserve brand off the west coast of Saudi Arabia.

Slated to debut in 2023, Nujuma, a Ritz-Carlton Reserve is expected to form part of the eagerly anticipated Red Sea Project and offer a highly personalised leisure experience that blends intuitive and heartfelt service with natural beauty and indigenous design. Nujuma will be the first property from the brand in the Middle East and joins an exclusive collection of only five Ritz-Carlton Reserves worldwide.

Nujuma will be situated on a pristine set of private islands, which are part of the Red Sea’s Blue Hole cluster of islands. Surrounded by unspoiled natural beauty and designed to blend seamlessly with the environment, the resort is expected to feature 63 one-to-four-bedroom water and beach villas. Plans also include a range of luxurious amenities and services including a lavish spa, swimming pools, multiple culinary venues, a retail area and a variety of other leisure and entertainment offerings including a Conservation Centre.

The destination is also expected to include 18 Ritz-Carlton Reserve branded residences, offering owners a one-of-a-kind living experience.

“We are thrilled to bring our most luxurious brand, Ritz-Carlton Reserve, and its exemplary experience to the Middle East,” says Jerome Briet, Chief Development Officer, Europe, Middle East & Africa, Marriott International. “Perfectly situated on one of the most anticipated regenerative tourism projects in the world, the resort will blend seclusion and sophistication to provide a highly personalized luxury escape.”

“I am excited to welcome Ritz-Carlton Reserve into the fold of our luxury collection of brands for The Red Sea,” comments John Pagano, CEO at The Red Sea Development Company. “Around the world, Ritz-Carlton Reserve properties are synonymous with providing unique luxury experiences and creating personalized meaningful escapes, underpinned by a commitment to sustainable practices. As we inch closer to opening our first resorts early next year, this world-class brand is sure to excite and entice future guests.”

The Red Sea Project is an ambitious regenerative tourism project, covering 28,000km2 on the west coast of Saudi Arabia, of which less than one per cent will be developed. The destination is expected to offer a new type of barefoot luxury experience and is being developed with the highest standards of sustainability. The development features an archipelago of more than 90 untouched natural islands, as well as dormant volcanoes, sweeping desert dunes, mountains and wadis, and more than 1,600 cultural heritage sites.